It was in April 2017 that the Jury reached to a conclusion and decided to confer the Red Dot Design Award 2017 to Wipro Lighting’s VERGE LED
After several days of assessing thousands of products from all over the world, VERGE LED received the distinction of ‘Red Dot’. With Verge LED, Wipro Enterprises (P) Ltd. and industrial designer Prajakta Rokade have created an outstanding design that the expert committee for the Red Dot Award: Product Design 2017 has recognised with the internationally sought-after seal of quality.
According to Professor Dr. Peter Zec, founder and CEO of the Red Dot Award, the Red Dot winners are pursuing the right design strategy. “They have recognised that good design and economic success go hand in hand. The award by the critical Red Dot jury documents their high design quality and is indicative of their successful design policy.”
Verge LED is Wipro’s signature lighting product for modern work spaces that blends in innovatively and captures essence of any workspace. The ceiling becomes inner core of the product with light defining it. Verge LED completes itself with elements of the space it’s going to belong, creating unique volumetric lighting experience.
In order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into the three disciplines of Red Dot Award: Product Design, Communication Design and Design Concept. The Award is organised by Design Zentrum Nordrhein Westfalen and is one of the world’s largest design competitions.
Manufacturers and designers around the globe were also invited to enter their products in the 2017 competition. The jury of around 40 independent designers, design professors and specialist journalists tested, discussed and assessed each individual product, awarding the Honourable Mention for a well-conceived detail solution, the Red Dot for high design quality and the Red Dot: Best of the Best for ground breaking design. In total, the competition received more than 5,500 entries from 54 countries this year.
The Red Dot Award – Product Design 2017 will culminate in its headquarter at Essen in Germany on 3 July 2017. For five weeks, the special exhibition ‘Design on Stage’ will present the awarded products of the year as part of the world’s largest exhibition of contemporary design.
About Red Dot Award:
In 1955, a jury convened for the first time to assess the best designs of the day. In the 1990s, Red Dot CEO Professor Dr. Peter Zec developed the name and brand of the award. Ever since, the sought-after Red Dot award has been the revered international seal of outstanding design quality. The significance of this international design competition is well established internationally. It was more than 60 years ago that a jury convened for the first time to assess the best designs of the day. Since then, an expert team has been awarding the seal of quality for good design and innovation to the outstanding designs of the year.
About Wipro Enterprises (P) Ltd.
Wipro Lighting, a part of Wipro Consumer Care and Lighting Group was started in 1992 to manufacture and market lighting products. Today Wipro Lighting has become synonymous with leadership in thought and reliability in the LED lighting industry. Wipro Lighting has a wide range of LED product offerings and profitable presence across application areas including modern workspaces, industries, retail, healthcare, pharmaceutical firms, roads & highways and landscapes. Wipro Consumer Care and Lighting group (WCCLG), a part of Wipro Enterprises (P) Ltd, is among the fastest growing FMCG businesses in India.